PROJECT:
Redesign of the website and revision of the graphic charter for Origyn, specialist in digital authentication and blockchain-based certification technologies.
SECTOR:
Technology, Blockchain, Digital Certification.
Project context
EIGHT has been commissioned to redesign the Origyn website and align the visual presentation with the brand's technological innovation.
The mission was to modernise the interface and create a graphic charter that reflects the values of excellence and transparency that Origyn embodies.
The site was also intended to provide a better understanding of the complex technologies offered by Origyn, while facilitating access to information for partners and investors.
Challenge
The main challenge was to rethink the site's ergonomics to make advanced technological concepts more accessible, while reflecting Origyn's expertise in the field of blockchain and digital certification.
The design needed to be modern and elegant, in line with the brand image, and incorporate striking visual elements to support communication around these innovations.
The whole thing had to be delivered within a tight deadline, with particular attention paid to the clear presentation of the services.
Objectives
Redesign the website interface to better reflect the innovation and values of Origyn.
Simplify navigation to make complex concepts more accessible to visitors.
Establish a new graphic charter in line with the brand image and blockchain technologies.
Meet deadlines to ensure that the new site is ready for important events.
Enhance the visual impact to attract the attention of partners and investors.
"The redesign of Origyn's website was completed on time, featuring a new graphic charter that highlights the company's innovation and technological transparency.
The site is clear and facilitates the understanding of blockchain technologies and digital certification."