PROJECT:
Redesign of the website and branding for a jewellery brand
SECTOR :
Jewellery manufacturing
Project context
Akhal Jewelry has commissioned us with the aim of modernising the interface, improving the user experience, and optimising search engine optimisation (SEO).
The project also included the establishment of an e-commerce platform allowing customers to discover and purchase the parts online.
Finally, we assisted the brand in revamping its image, in line with the values of luxury and elegance that it embodies, while ensuring that the offers were published on social media to strengthen its digital presence.
Challenge
Our mission has been to modernise the site while preserving the brand's identity, with a design that reflects both the craftsmanship and sophistication of Akhal Jewelry.
It was also essential to optimise the SEO to increase the site's visibility, particularly on search engines, while integrating an e-commerce solution.
The brand wanted a stronger presence on social media, with tools that allow for easy online publication of offers and new products.
Objectives
Redesign the website with a modern and elegant interface, reflecting the brand's image.
Set up an e-commerce platform.
Redesign of the brand image, in line with the values of Akhal Jewelry.
"The new website of Akhal Jewelry perfectly reflects the elegance and refinement of the brand, while providing intuitive navigation for visitors."